Life-Cycle-Management in der Pharmabranche: Marketingabwehrmaßnahmen durch Innovatoren gegenüber Generika-Herstellern im Rahmen des Produktlebenszyklus-Konzepts

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Life-Cycle-Management in der Pharmabranche: Marketingabwehrmaßnahmen durch Innovatoren gegenüber Generika-Herstellern im Rahmen des Produktlebenszyklus-Konzepts
Medimops DE
18.95 EUR
Preis aktualisiert am: 22-10-2026 06:09:35
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