The Effect of Advertisement on Consumer Behavior and Brand Preference: With Special Reference to Selected Consumer Durables in Kerala

Ein detailliertes Werk, das die Wirkung von Werbekampagnen auf Kaufentscheidungen in Kerala untersucht; es verbindet theoretische Modelle mit konkrete ...

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The Effect of Advertisement on Consumer Behavior and Brand Preference

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The Effect of Advertisement on Consumer Behavior and Brand Preference: With Special Reference to Selected Consumer Durables in Kerala

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The Effect of Advertisement on Consumer Behavior and Brand Preference, Fachbücher

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Lekshmi Bhai P. S.

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Lekshmi Bhai P. S. 9783659467530

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