Life events that change people¿s consumption. An update of Holmes & Rahe's "Readjustment Rating Social Scale" (1967) and its marketing opportunities

Entdeckt, welche Lebensschritte den Konsum nachhaltig beeinflussen, und bietet eine modernisierte Skala zur Messung dieser Einflüsse – ein wertvoll ...
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Life events that change people's consumption. An update of Holmes & Rahe's Readjustment Rating Social Scale (1967) and its marketing opportunities
Medimops DE
42.95 EUR
Preis aktualisiert am: 29-10-2026 01:58:25
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