Network marketing of tourism SMEs in a cross-cultural context: Trust establishment in a cross-cultural context or 'when cultures collide'

Dieses Buch liefert praxisnahe Strategien für Tourismus‑KMU, um in multikulturellen Netzwerken Vertrauen zu schaffen und kulturelle Unterschiede al ...
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Network marketing of tourism SMEs in a cross-cultural context, Fachbücher
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Eva-Maria Störmer
ISBN
Eva-Maria Störmer 3844387919

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