Analyzing corporate discourse in globalized markets: the case of FIAT

Dieses Werk untersucht FIATs globale Unternehmenskommunikation, analysiert Diskursformen, Zielgruppenansprache und strategische Narrative in einem int ...
The corporate Corporate discourse
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Analyzing corporate discourse in globalized markets: the case of FIAT, Fachbücher
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9783848494491

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