Effects of Generic Substitution of Firms Pharmaceutical Medicines as a Competitive Strategy at Chemist Outlets in Western Kenya

Entdecke in diesem Buch die Dynamik der Generikaersatzpolitik im westkenianischen Pharmamarkt: wie Unternehmen ihre Produkte neu positionieren, Preiss ...
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Effects of Generic Substitution of Firms' Pharmaceutical Medicines as a Competitive Strategy at Chem, Fachbücher von Marseille Achieng' Onyango
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