The Adweek Copywriting Handbook

Master persuasive writing with this compact handbook, offering step‑by‑step guidance on headlines, emotional triggers, and copy structure to boost ...

General

Brand
Joseph Sugarman
ISBN
Joseph Sugarman 0470051248
MPN
Joseph Sugarman 9780470051245

Characteristics

Dimensions
194 x 234 x 19mm | 706g
Edition statement
1. Auflage
Format
Paperback | 360 pages
Imprint
John Wiley & Sons Ltd
ISBN
9780470051245
Languages
English
Publication date
02 Jan 2007
Publication place
Chichester, United Kingdom
Publisher
John Wiley and Sons Ltd
Weight
706 g
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