Principles and Practice of Marketing, 9e
The ninth edition of Principles and Practice of Marketing offers a fresh blend of core concepts and contemporary case studies, guiding readers through ...
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General
Brand
McGraw Hill / Europe, Middle East & Africa
ISBN
McGraw Hill / Europe, Middle East & Africa 152684723X
Characteristics
Edition
9th edition
Height
262mm
Imprint
McGraw-Hill Education
ISBN
9781526847232
Languages
English
Number of pages
xxx, 831
Publication date
29 Mar 2019
Spine width
30mm
Weight
1g
Width
195mm
